Sheena Iyengar studies how we make choices — and how we feel about the choices we make. At TEDGlobal, she talks about both trivial choices (Coke v. Pepsi) and profound ones, and shares her groundbreaking research that has uncovered some surprising attitudes about our decisions. This is one of my favorite presentations. Very eye-opening in the examples the speaker shares, especially the ones across different cultures. Interesting to see the perspectives of very few choices and very many choices. Great video, check it out below:

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